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  • Writer's pictureTammy-Lee Walsh

Best Shopify Apps to Use For a New Store in 2022

Updated: Jul 11, 2022

Shopify is the world's most popular eCommerce platform for small businesses, and with that comes an enormous marketplace of apps that make their software even better.

However, with such a large marketplace, there is a lot to sift through. Here are our suggestions on what apps you should take a look at first.

1. Seguno Email Marketing

Everyone needs email marketing, but when you're first starting out it needs to be easy, efficient and effective. Seguno is a great option to consider.

Key Highlights

  • One click automations save you time

  • Get started in minutes as this is completely embedded inside Shopify

  • Cost effective


2. Easyship

Shipping is of course both a key requirement when selling online, but can quickly become a real challenge, particularly when it comes to sourcing competitive rates, managing different couriers and syncing orders.

Key Highlights

  • Access discounts of up to 91% on 250 courier solutions

  • Sync your store orders in minutes

  • Ship globally with tax, duty and customs automation

  • Generate labels and all the paperwork required


3. PageFly Landing Page Builder

Landing pages are really helpful (and super important) when it comes to ensuring all the money you spend on marketing converts to sales.

PageFly enables you to automate a lot of the process in building landing pages for your shop, allowing you to focus on building your business.

Key Highlights

  • Full access to an extensive element library

  • Adapts to all themes and fully compatible with the latest Shopify Online Store 2.0 guidelines

  • Fast page performance with lazy loading, global styling and global sections

  • Live chat support with every plan


4. Loox Product Reviews

Social proof and user generated content (UGC) are proven to help convert new customers. Loox offers a really easy and effective way to gather product reviews, that enable you to boost your conversion rate.

Key Highlights

  • Send automatic review requests via email, including delivery based timing

  • Offer discounts for adding a photo or video

  • Simple and effective user interface

  • Seamless workflow: use directly in Shopify admin

  • Up-to-date tech: works with the latest themes

  • Share reviews easily on your social channels


5. CX Video for Thanking Customers (and seeing them come back for more)

Yes, you read it correctly, we believe every Shopify store, particularly new stores, should include CX Video in their plans from day 1, as ensuring every new customer is a loyal one with plenty of repeat purchases greatly helps businesses get up and running.

When you're first starting out, it costs a huge amount to acquire a customer, and initially your sales will be fairly sporadic.

It's also common that stores have a 90% drop-off rate from first to second time purchases... in other words, only 1in 10 shoppers come back - which is crazy when you think about the cost of getting them in the first place.

Key Highlights

  • Send 1:1 private thank-you videos to your customers that boost their chances of repurchasing by 40%.

  • Boost your ongoing marketing efforts as customers are more engaged in what you send them.

  • Includes mobile app and complete integration with Shopify to ensure store owners can quickly and easily send videos to each of their customers

  • 5 star app reviews

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